Wondering if CB Passive Income 4.0 is a scam? Have you been considering buying this course?
If so, hold off your decision until you’re done reading this review.
Patric Chan’s CB Passive Income has been torn apart and rebuilt multiple times since the original version.
This year’s version, CB Passive Income 4.0 is built for mobile support and focuses more on social media.
Today we’ll take a look at the product and see if its a powerful system or another get-rich-quick scam.
CB Passive Income 4.0 Review: Basic Details:
- Name: CB Passive Income 4.0
- Type: Lead-gen System + Marketing Training
- Price: $47/month or $97 one-time.
- Creator: Patric Chan
What is Passive Income 4.0?
CB Passive Income 4.0 is an email marketing course with a twist.
Normally, an email marketing campaign will start with a lead-capturing system such as an opt-in page with a free a giveaway.
When the lead is added, the email campaign series is triggered, and the lead starts receiving promotional emails.
The problem is most people don’t like being sold to, at least not at first, so Patric Chan’s product attempts to make it easier to sell to people.
Basically, the last part of the email campaign, sending promotional emails, is cut short.
So you don’t need to worry about annoying anyone with your emails.
Your job is to send traffic to different squeeze pages with various free giveaways.
When someone you sent to the list buys a product from the promotional emails, you’ll receive a commission.
That is essentially how CB Passive Income 4.0 system works.
In short, Patric Chan cuts out some of the work for you, but he still leaves you with one of the hardest tasks of all.
We’ll talk about that task in the next section.
Does CB Passive Income Really Make Email Marketing Easier?
There’s a stigma attached to being a salesman, especially an email marketer.
We receive far too many spam emails.
Most people don’t want to add their spam to the pile.
So Patric Chan is for the people who are afraid to attach their own names to email blasts.
Though that does sound like an excellent idea, especially for new marketers, its actually a problem.
Honestly, most people love buying from people they trust.
But if there’s no trust… its much harder to make a sale.
In short, the focus should be on building trust.
Build the trust first, then make the sale.
CB Passive Income skips over this topic completely.
The system takes over one part of the campaign, but the hardest part is still there.
What’s the Hardest Part?
Most courses, like CB Passive Income, quickly brush over the subject of traffic, and move on to all the sales you can make.
Sure, if traffic was easy to acquire, anyone could make plenty of cash.
There is some marketing training included but its quite basic and – honestly – most people are doing the same tricks.
I assume if you buy traffic (expensive) then you can make some sales.
But would you be able to make back what you spent on traffic?
Most people don’t have cash to spend on traffic campaigns so they opt for the free marketing methods; social media, word of mouth, etc.
The problem is there are already thousands of people promoting the exact same offers on social media.
Nobody clicks on those links.
Getting traffic is the hardest part of an email campaign.
Setting up the campaign with emails is actually quite easy – write up some emails – it takes a few minutes.
CB Passive Income 4.0 Training Material:
I did like some of the training material, especially this year’s update.
This year’s update added a lot of training material dedicated to Facebook’s new list-building features.
It teaches you how to make ads and other opt-in forms that are integrated into Facebook.
Honestly, its a really neat feature, and I like how CB Passive Income teaches people how to use it.
The only problem is the sign-up leads to someone else’s list, not yours.
Hint: Use Facebook’s list “Sign-up” feature to build your own list. Its much more powerful.
The training material consists of videos and PDF downloads and there are three bonuses included as well.
The marketing material is a bit basic.
For example, he recommends the same old marketing techniques as everyone else:
- Guest Posts
- Blog Comments
- Article Directories
- Social Media
Don’t get me wrong – these techniques (except for article directories) do work, but its not exactly new information.
CB Passive Income’s Idea is to leave one task to you; send traffic to the opt-in pages.
So you’re given a unique link that can lead to one of many different opt-in pages and your job is to promote that link wherever possible.
That does sound interesting but I have one question: why would I want to build someone else’s list when I can build my own?
Truth be told you can make a lot more if you build your own list.
If you’re already a member of CB Passive Income, here’s what I would do in your place:
Use the training and marketing info to build your own list.
What I Didn’t Like:
Though I do appreciate the product is regularly updated, it does lack quite a lot of material.
It feels like members are paying to promote someone else’s list for the hopes of making some cash.
Know what? Cold emailing converts at incredibly low rates.
Even if you send a bunch of people to the list, the conversion rates will be so low I doubt you’ll make back what you spend.
Instead of sending so many leads to someone else’s list, why not build your own?
It makes more sense, and its cheaper too.
We wrote a post to help beginners gets started, click here to read more…
Conclusion with CB Passive Income:
I wouldn’t say CB Passive Income 4.0 is a scam but its definitely not one of our recommended products.
Its a bit expensive and doesn’t really deliver that much value.
What do I recommend?
We have a free email training series you can check out. It offer the same steps that 1,000’s of online entrepreneurs are using to break free from the 9-5.
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Thanks for taking the time to read this CB Passive Income 4.0 review and I hope you found it informative.
Leave a comment if you have any questions!