What Is Clickbank University? Scam, Legit, Worth Your Time

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I was so excited to review Clickbank University after realizing that they specialize in helping people create digital products to sell online.What is Clickbank University photo

Digital products can be eBooks, training videos, online classes, and really – they can be about almost anything –

  • cooking, home decor, art, dance, singing, dating, poker
  • fashion, dog training, interior design, cars, golf, working out
  • talking to women, getting good deals, organizing, being funny

Just to name a few ideas  🙂

Have you ever had an idea based on your passions, hobbies, or interests and wanted to see if you could take that idea, turn it into a digital product, and sell it online for a bunch of money?

I know my hands up.

But seriously, wouldn’t that be cool to share a gift you have with someone via the internet and make a nice income from it. It’s a fantastic idea.

Wanna Check Out The New Clickbank Universtiy 2.0? Click Here To Check Out Our Review

Better yet, what if you could develop your digital product so that in time you could replace your current income and then surpass it ten fold?

If so, Clickbank University may be the right training program for you.

After watching the infomercial produced by two young and highly successful internet marketers, Adam Horwitz and Justin Atlan, I was even more impressed.

If you haven’t heard of these guys, I’ll share a little info. They’ve been making killer money online since they were both 17 years old in affiliate marketing  – lucky S.O.B’s.

Kidding, I’m happy for their success and happy to learn from them. It’s amazing what talent and motivation can do for someone.

What is Clickbank University photo of Clickbank creators

Clickbank creators and educators Adam Horwitz (on the left) and Justin Atlan (on the right)

What I really like about them is that they come right out and let you know that creating a successful online business takes work, time, passion, and education.

Four things that are absolutely true in the online money making industry.

Most online programs I review are just blatant scams pushing the same old song and dance that promises you…

  • Fast and Easy Cash
  • Automated Push Button Software Systems
  • And Endless, Unverifiable, Success Stories

“And you know what, people eat this up, it’s just silly, they fall for the concept of easy online money all day long” – I digress, sorry.

BTW – Clickbank University is NOT a Scam, it’s a REAL Educational Program

… Or Check Out our Free Training Series!

But the million dollar question is…do they provide quality training and are you going to find success with Clickbank University?

I enrolled in the program, went through the Clickbank University Classes and now I’ll give you my professional opinion as an internet marketer as to whether or not Clickbank University is right for you.

Clickbank University – Product At A Glance

Product Name: Clickbank University
Website: clickbank.com/university/go/
Price: $47/mo
Upsells: CBU Site Builder for $297/year, $97 Advanced Masterclass
Owners: Matt Hulett, Adam Horwitz, Justin Atlan
Overall Rank: 85 out of 100

Product Overview – What is Clickbank University 

Clickbank University is an online training platform that is designed to help you learn how to create and sell your own digital products.

They also teach you how to market Clickbank products through affiliate marketing.

The program was created based on 17 years of research and experience from Clickbank, the worlds leading online marketplace for digital products.

If you don’t know what Clickbank is, it’s essentially an affiliate marketing network where you can find and promote other peoples digital products for affiliate commissions.

In the last three years, Clickbank has sold over 300 million digital products and paid out over 3 billion in commissions – Not Too Shabby.

And now Clickbank University is offering up their expertise so that you too can learn how to create your own successful online business, digital product, or learn affiliate marketing.

Check out this Clickbank University orientation video to get an overview of what they offer.

Wanna Check Out The New Clickbank Universtiy 2.0? Click Here To Check Out Our Review


What I Liked About Clickbank University

I love honest educational programs that are there to help you succeed, and I truly think that this is the intention of the creators of Clickbank University.

The training’s are presented by Adam Horwitz and Justin Atlan using easy to follow videos accompanied with related PDF’s to compliment whatever lesson you’re working on.

The videos are between 3 to 5 minutes long so they keep your attention and are packed with tons of great information related to internet marketing and building digital products.

They discuss things like; how to find your passion, creating landing pages, email marketing, packaging your product, sales pages, creating funnel strategies, traffic sources, etc.

They also have live training Webinars every week with Q&A sessions with Adam and Justin to make sure you don’t fall behind.

Overall the training presented by Clickbank University is based on solid internet marketing principles.

They do a fine job reviewing these concepts and provide pointers from both Adam and Justin’s combined 15 years of experience as successful affiliate marketers and digital product producers.

And Clickbank does have true success stories of real people who have made their dreams come true using Clickbank’s Marketplace to promote or sell affiliate programs.

As a matter of fact, Clickbank has over 1,000 entrepreneurs who have become millionaires using Clickbank.

Now this is somewhat misleading to tie this fact into the Clickbank University promotional video. It’s not like these 1,000 successful entrepreneurs learned how to be successful using the Clickbank University, but they do prove that people can be highly successful using Clickbank.

And some of these successful Clickbank entrepreneurs offer you support to Clickbank University students through their Talks Page.

What is Clickbank University photo of Talks Program

There are currently 8 videos in the TALKS section and 6 are from successful Clickbank Entrepreneurs

They share their personal success stories, offer advise, and provide you with inspiration for your new online business.

It’s still a new educational program and has already changed it’s educational platform several times since it’s inception.

This leads me to believe that the program creators are passionate about improving on Clickbank University.

Risk Free to Try – Clickbank University offers a 60 day, no questions asked, money back guarantee.

They used to limit students to only take one lesson per day and since have changed this policy so you can work at your own pace.

The reason behind this was to not overwhelm new students, but at the same time, if you are really trying to get your business off the ground, you want the freedom to go at your own pace.

So this is a positive change from when they first introduced the program in 2014.

The CB Site Builder

What is Clickbank University photo of CB Builder logo

This is easily the highlight of the Clickbank University and can save you literally thousands of dollars using this program as a vendor/product creator.

It’s an easy to use drag and drop style interface that allows you to build membership sites, eBooks, new product pages, sales pages, thank you pages, and product funnels.

What is Clickbank University photo of their Site Builder

Dashboard for Clickbank University Site Builder

  • Also CBU (Clickbank University) offers a nice bonus of free hosting for unlimited product pages with the Clickbank Site Builder as well as your own free domain name.
What is Clickbank University photo of their Site Builder

In less than 10 minutes you can have your own product page built

You can also upload eBooks right into you product page using the Site Builder.

Then CB University will teach you how to download you eBook right into the Clickbank Marketplace where other affiliate marketers can then sell your eBook for you.

The only downside I can see with this style of website builder is that if you ever want to leave the Clickbank University program, you might be out of luck trying to change hosting and may loose your various website pages.

But hey, if you’ve gotten that far in the process with your digital product, then you’ve got the skills to go out and do it on your own. And if you’re making enough money from your CB product and it’s paying for your CB Membership, plus making you some positive cash flow, you’d just keep it, right? Who wouldn’t.

What I Didn’t Like About CBU – Up-sells and Incomplete Training

After I paid my $47 dollars to join the program, I was expecting a general overview of their training facility (which they do provide later), but instead was hit with my first UPSELL.

Right away I was a bit disappointed to get another sales video pushing me to purchase the CB Site Builder.

Now if you’re going to build your own digital product, then I can see the need for it, but to hit a new student up right away with an upsell after the initial purchase – come on give me a break.

Hopefully Clickbank will change their timing on when they offer the CB Builder upsell.

Or at least just bring it out into the open in the infomercial.

I suppose that’s poor marketing skills though.

Personally I’m not a fan of upsells, and I don’t think most people are either.

What is Clickbank University complaint photo

Click To Enlarge. Frustrated Clickbank University Student upset about the additional program that she is encouraged to purchase by CBU

I can see the reason and need for upsells if you are selling a line of products, but with educational programs, I feel you should get exactly what you were advertised.

Who wants to be surprised with more products that you need to purchase after making your original purchase.

It just leaves a bad taste in one’s mouth.

Plus they bait you into buying the Site Builder by stating that you won’t be able to get the discounted price of $297 if you pass on their offer right now.

This is completely untrue, I went back a couple of days later and was offered the same price.

A bit cheesy in my opinion to start a new training program with a big upsell and I think Clickbank University is too classy of an educational program to go this route.

The rest of the program is nicely laid out and explains what each main top tab is and they encourage you to go through each training video and PDF.

No Free Trial Period: CBU used to offer a 7 day trail period for $1 dollar, but those days are gone.

Check Out Our Free Series!

The Training

As stated above, Adam and Justin are training you on correct information that comes from their combined 15 years of experience and success.

But I think the program lacks complete training, especially to someone new to internet marketing.

What do I mean by this?

Well they do show you step by step training when it comes to using the CB Site Builder.

But with most of the courses, there is no step by step training.

For example, they teach you how to be successful with email marketing, give you the correct concepts, but there is not step by step training showing you exactly how to set up your email marketing campaigns, how to set up your Blog Broadcasts or your Follow Up Series.

In other words, there’s no hand holding here. And newbies need hand holding in my opinion – at least to start out. You need to see how an experienced internet marketer sets up their campaigns to give you the most success.

Time and time again, I heard the same question from Clickbank University students asking “how do we get traffic to our landing pages”.

They even had a weekly Q&A session on it where Justin encourages people to review the traffic strategy courses again within the program.

For traffic, they encourage you to use Facebook and YouTube, but they don’t break down the necessary steps on how to SEO your YouTube videos.

Their Facebook course is very simple and I didn’t feel that it added much value compared to the advise that is already available online for free.

As an affiliate marketer, I get almost 12,000 unique page visits to this site per month and the site’s not that old, over 80% of that traffic comes organically through high rankings in Google, Yahoo, and Bing.

I achieve this through quality keyword research and good SEO practices.

So it surprises me that CBU isn’t teaching courses on how to write content that ranks with YouTube videos. It seems to me that they share concepts more than practical application.

Their affiliate marketing course is based on driving traffic to a sales page, capturing emails to create a list and then selling affiliate products to your list. This is just one aspect of affiliate marketing, they have left out so much training in this part of their program.

Granted, I liked and agree with their email marketing strategies, but where do you get the traffic, this CBU student obviously doesn’t know.

What is Clickbank University photo of customer question

Click on the photo to enlarge

It’s one thing to understand how email marketing works, but it’s a whole other process to understand and then implement that training into your website.

I think this could be improved on by walking students through the process step by step.

What do you think?

There is no SEO training for content and that includes written content like post and pages as well as video content using YouTube videos.

And this is INCREDIBLY important. If you have a nice fancy product you want to sell, but have no traffic coming to your site, you know what that means – NO SALES

More Up-sells

I already mentioned the CB Site Builder up-sell, but they also have the $97 Advanced Masterclass up-sell. Do I really need to pay for this or should this be included in my $47/mo fee.

I think it should be included.

Clickbank University also has their own affiliate links within the training program and they make a monthly fee from their student by recommending them to use the landing page generator called Megaphoneapp.

During the Squeeze Page Training they refer you to Megaphoneapp.com and it’s obvious they are using an affiliate link where the owners of Clickbank University will make another commission off of you as their referral.

What is Clickbank University photo of customer complaints

Click on the picture to enlarge the photo

And this is where I felt somewhat disappointed with Clickbank University. If I’m paying for an educational program, I don’t want to just be referred to another company to get my training via instant chat nor do I want more unexpected fees or up-sells.

I’d rather have someone walk me through the process, step by step, and keep the learning curve nice and simple.


They have a Community Section and a Giveaway Section to their program. The community presence is pretty weak, it has 5 forum sections and doesn’t appear to be too active.

What is Clickbank University photo of their Site Current Community Section

Current Community Sections at CBU

I think it’s very important to have a strong community presence in an educational program like CBU.

You can bounce ideas off fellow students and help one another as needed. And I’m sure in time, as CBU increases in popularity, that this section will improve.

The Giveaway Section is designed to encourage CBU students to help one another for a reward.

It works like this, once per month, the winning student gets a 30 minute Skype session with Adam and Justin to help the winning student out with their own business.

Personally, if I’m working my tail off to develop an online product or business, I don’t want to feel obligated to take time off to help people just to win a 30 minute chat session with the owners.

I prefer to be able to contact the owners directly, at will, and get an answer to my questions within a short period of time. Or I prefer to ask a large community with many experienced internet marketers that will answer my question right away.

Or better yet, have a search bar loaded with 1,000’s of hours of training resources and tutorials at my disposal to use whenever I need them.

My #1 Ranked Internet Marketing Education allows me to do all of this.

I can ask the Owners, Community, or browse through 1,000’s of tutorials when I need help with something. And the spirit of helping is ingrained into my educational program – without the bribe of a Skype session from the owners.

Maybe I’m a bit spoiled with the program I use, Wealthy Affiliate, but it never seems to run out of new material for me to learn.

The New Clickbank Universtiy 2.0? Click Here To Check Out Our Review

Who Is Clickbank University For

Clickbank University is really designed for anyone that wants to create a digital product.

Beginners can learn a lot about internet marketing concepts using CBU, but I think they will get frustrated with some of the classes due to a lack of step by step guidance.

The program is more suited for intermediate to advanced internet marketers, who already understand affiliate marketing and SEO, that want to learn how to create and sell their own digital products.

If your an affiliate marketer who isn’t earning what you want to be earning, then you should definitely check out Wealthy Affiliate.

Get a solid foundation with internet marketing, and then if you want to create your own digital product, work with CBU.

Clickbank University Training & Tools

What is Clickbank University photo of their dashboard

Orientation:  Includes 5 short videos to orientate you to the Clickbank University training platform.

CB Builder: This is a separate program with extensive training on how to use the multiple features of the Site Builder. This will allow you to create your own membership site, sales pages, and products.

It’s currently the best and most economical program available for the multiple functions it offers you.

Class: Here you’ll find the live and prerecorded Webinars that are much more extensive in duration of over an hour long. Currently they are expanding these videos and there is only one video available to watch.

Signs that Clickbank University is still developing it’s training platform.

Vendors: This section is for product creators. You will find an 8 week course loaded with information dedicated to help you create your first digital product.

Advanced: I couldn’t review this page due to the upsell that I didn’t want to pay for ($97).

But it seems to be a continuation of building traffic, advanced selling strategies, split testing and conversions, social media, and paid advertising.

Affiliates: 19 short video courses that focus mostly on building a squeeze page and capturing emails. Not very extensive training and in my opinion, very incomplete.

Talks: Again, this is pretty limited with 5 personal interviews of successful entrepreneurs who have already made it using Clickbank, not Clickbank University. They give you advise and motivational information to help you along you path with CBU.

Clickbank University Support

On every training page within the CBU platform you will find this banner shown below to click on when you need support. I don’t know what the quality of the support is like nor how fast you will receive help.

What is Clickbank University photo of their help section

There is also a comment section below every training to ask questions. But from what I saw, the support was coming mostly from other students and was not very consistent.

They do have an expert that pops up every now and then to help out. Again this is something I think will be improved on over time.

Clickbank University Price

If you join CBU, you will be paying $47 dollars per month or $564/year.

I would also assume that you will be joining Clickbank University mostly to build your own digital product (I strongly wouldn’t encourage you to start with their affiliate program – it’s inferior and more expensive then my #1 Ranked Program), so you’ll be paying another $297/year. That’s a total of $861 for the year.

Not to mention the auto responders and the landing page creator you’ll need. And if you go the whole year, you’ll want the Advanced Training which will set you back another $100 dollars.

So in total, you could be looking at paying just shy of $1,500 dollars/year with this program.

Final Opinion of Clickbank University

I think if you really want to create you own digital product, then CBU is the best option available in today’s market.

I’m a bit disappointed with the upsells and additional fees and I think this should be disclosed in CBU’s sales infomercial, but all in all, it’s a good product and worth the money.

If you have your own product idea or special skill that you want to bring to the online world, then Clickbank University is one of the better ways to go.

I’m concerned about their training on building traffic since there is no step by step directions on SEO.

I’m talking about how to do keyword research and how to write content that ranks for blog posts, landing pages, or even how to SEO your own Tube Videos.

Let’s face it, traffic is the life force of any online business.

But I really enjoyed their training sessions and you will definitely learn a great deal about internet marketing from these guys.

As for me personally, I’m pretty happy being an affiliate marketer. I make good money off of marketing other peoples products and don’t have the stress or extra financial burden of trying to create my own products.

If that seems to be more up your alley, then I would encourage you to try affiliate marketing first. And I’d encourage you to use the program that taught me the in’s and out’s of affiliate marketing.

Plus with affiliate marketing, you are not limited to just marketing Clickbank products, you can pick any Brand Name product you desire and you have complete control over your own website and hosting.

I think you can benefit from Clickbank University due to the extensive amount of training, but if you are brand new to internet marketing, there are much better options available for less money.

…Such as The Training in This Free Series!

To be successful in your online endeavors, you need to understand how to rank your content (remember, videos are a form of content too).

If you have any questions or would like to leave a comment about this Clickbank University Reveiw, please do so below in the comment section and I’ll get back to you right away.

I hope you now know what is Clickbank University and that you will benefit from this review in your near future.

Take care,

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